Choose Creator when
- You publish under your own name or personal brand.
- You want creator-focused profile tools and music options available to your account.
- You are a coach, influencer, educator or independent creator.
Choose Business when
- The profile represents a store, company, venue or service team.
- Several people manage the brand and its business assets.
- You use business features that fit an organization rather than an individual creator.
What ReplySprout needs
- A Professional account that can complete Meta’s official authorization.
- Permission to read selected media and eligible comments, send the requested private reply and post the configured public confirmation.
- No Instagram password is entered into ReplySprout.